Optometric Business Tracker: 2026 Economic Forecast

EB + GPN offer a fresh focus on industry data—exploring a specific aspect of the optometric practice with each issue. Here, GPN delivers an economic forecast for the eyecare market in 2026.

Ron Krefman, OD

Eyecare Business December 9, 2025

Clinical Report: Optometric Business Tracker: 2026 Economic Forecast

Overview

The economic forecast for the eyecare market in 2026 indicates a steady but cautious outlook, with varying performance trends across key categories. While eye exams and lenses show slight contractions, contact lenses are projected to rebound mid-year, suggesting resilient patient demand.

Background

Understanding the economic landscape of eyecare practices is crucial for effective business planning and resource allocation. The forecast provides insights based on extensive sales data, helping practitioners navigate potential challenges and opportunities in the coming years. This information is particularly relevant as practices continue to recover from the impacts of the COVID-19 pandemic.

Data Highlights

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Key Findings

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Clinical Implications

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Conclusion

The eyecare market is stabilizing, and practices that adapt to shifting patient and product dynamics will be better positioned for success through 2026.

PentaVision

Eyecare Business