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Wiley X Survival Test: Firecracker
What happens when we try to blow up a pair of WX Tide glasses with a huge roll of firecrackers? See for yourself.

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Go behind the scenes of Shwood Eyewear's Stabilized Series.


The Newest Eyewear

The Newest Eyewear: Etnia Barcelona Launches Capsule Collection more >>


CE at Trade Shows Boosts Practice Performance
Did you know that education provided at trade shows such as the International Vision Expos has a positive impact on ECPs’ businesses, customer service, and revenue? Read on...

Cavanagh Named New OWA President
The Optical Women’s Association has announced an immediate change to its executive committee. Maureen Cavanagh, president of the non-profit Vision Impact Institute, has taken the reins.

Think About Your Eyes Reaches New Milestone
The national Think About Your Eyes campaign has reached a new milestone of 2.5 million visitors to the campaign website since its launch.

Andrea Thau, O.D., Elected President of AOA
Andrea P. Thau, O.D., was sworn in as the AOA's new president at Optometry’s Meeting in Boston. She was first elected to the AOA Board of Trustees in 2007, and elected vice president in June 2014.

The Vision Council Starts Low Vision Campaign
The Vision Council has started a new campaign to drive traffic to its website dedicated to educating low vision patients and their caregivers about the types and causes of low vision.

J&J Vision Care Gives $1.8 Million to TAYE
Johnson & Johnson Vision Care, Inc. has announced its commitment of $1.8 million in support to the Think About Your Eyes public awareness campaign.

Featured Web Exclusive

AOA Flies High With Optometry’s Meeting 2016
The 119th Annual American Optometric Association (AOA) Congress & 46th Annual American Optometric Student Association Conference—held June 29-July 3 in Boston, was a chance for camaraderie, education on the latest clinical advancements, and honoring the work of fellow O.D.s and students. Read on for more....

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