Featured
Kaboom!
Is your business on board with the explosive growth of myopia management products, programs—and patients? Here, three experts in the area share how they’re focusing on this specialty.
By Stephanie K. De Long
So Far, So Good.
A do-good, feel-good backstory is imperative as consumers become more discerning about whom they patronize, seeking out businesses whose values align with their own. Three ECPs share how their personal passions blossomed into philanthropic forces.
By Denise Power
Departments
Optometric Business Tracker
As practices across the country dig out of the Covid downturns of 2020, exam and sales data reveals recovery ups and downs. Here, EB partners with GPN to provide coast-to-coast data revealing the key trends this month.
The EB Optical Checklist
Optician + optical manager Sheena Taff kicks off the summer season with top tips to set your optical business apart.
By Sheena Taff
#EBNewProducts
By KERRI ANN RAIMO
#EBNewProducts: Retail Fashion
Trending style for the optical + beyond
#EBNewProducts: Retail Tech
Cutting-edge products for the optical + beyond
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By Stephanie K. De Long