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Beveling for a Better Marriage
Eye-catcher Eyewear
How to market your frame selection with window-worthy, head-turning showstoppers
By ERINN MORGAN
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ECPs discuss how they break down this complex lens technology for patients and increase their sales
By SUSAN TARRANT
Retail Ops
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Online Reviews... Good Medicine for Growing Your Practice
Lines and Launches
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Sunwear's Ticket to Ride
Sunglass sales are taking off in travel retail. What can optical learn from this growing category?
By Amy Spiezio Photography by Peter Baker
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