THE #GAMECHANGERS

THE 2019 ECONOMIC OUTLOOK

Brian Beaulieu, CEO of ITR Economics, lays out the facts to help eyecare professionals understand what 2019—and beyond—holds for their business

EDITOR’S LETTER

Women, With Vision.

TRENDSPOTTING THE BIGGEST TRENDS + NEWS YOU CAN USE

IN THE OPTICAL

The Optical Checklist

SOCIAL MEDIA

The EB Social Media Hot List

MARKETING MATTERS

The Text Connection

LOW VISION

There’s an App for That

LINES & LAUNCHES

THE NEWEST EYEWEAR FROM AROUND THE GLOBE

FRAME INTRODUCTIONS

EYEWEAR ADDITIONS AND LINE EXTENSIONS

BUYER’S GUIDE

THE LATEST IN TECH ADVANCES

FYI

News Bits From the Industry

LAST LOOK

The 7 mantras of The Flying Optometrist