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Selling up may sound like a retail game. But it's really a sound business strategy where both the seller and the buyer are winners
By Stephanie K. De Long
The push of managed care and the promise of higher margins has many looking to the premium products market for relief. But is your dispensary right for a high-end assortment?
By ERINN MORGAN
By Joseph L. Bruneni
Frame buyers talk about how to buy titanium frames
These are good times for optical professionals who are seizing opportunities to move current presbyopes out of bifocals and into progressive lenses
By Joanne Lisa
By Liz Segr
Capitalize on the power of this engaging color palette
By Anne Whitman
By Amy MacMillan
