Article

THE BACKSTORY

PUTTING A PASSION FOR SOCIAL MEDIA INTO PRACTICE
Sarah Manongdo-Joya, O.D.

Sarah Manongdo-Joya, O.D.

Sarah Manongdo-Joya, O.D., is a full-time employed optometrist at Visionworks in North Riverside, IL. She’s been in corporate practice since graduating from Illinois College of Optometry in 2005. She’s married, the mom of two, and loves the Internet!

1 WHY CORPORATE?

“I enjoy a consistent work schedule, great pay with benefits, a good work-life balance, and support from staff and management at my office. It allows me to focus on seeing patients, minus the hassles of owning my own practice.”

2 THE INTERNET

“The Internet is great! I used eBay to supplement my income during optometry school, Match.com to meet the man who became my husband, and shopped eBay for my wedding day. I even wrote a book about that, published by McGraw-Hill, in my fourth year at ICO.”

3 MOMS’ GROUPS

“I started promoting my office via area Facebook moms’ groups. If, for example, a mom in the group has an eye-related question, I get ‘tagged’ by the other moms to answer.”

4 FEEDBACK

“Social media allows patients to share their eye exam experience and gives me the ability to respond in real time to concerns or praise. The reviews also provide my office staff with helpful feedback.” COT!

—Stephanie K. De Long

Learn more about Dr. Manongdo-Joya here: sarahjoya.blogspot.com + facebook.com/VisionworksNorthRiversideMall