Article

The Optometric Business Tracker

As eyecare businesses are getting back to business, exam and sales data reveals a recovery. Here, EB partners with GPN to provide coast-to-coast practice data revealing trends in sales + exams.

As eyecare professionals continue to ramp up across the country, practices from coast to coast are experiencing a solid recovery from the Covid-19 crisis closures.

Real-time data from GPN covering over 2,900 practice locations across the U.S., served up in partnership with Eyecare Business, reveals the journey to recovery. We are tracking practice exams + frame, lens, and contact lens sales from coast to coast on a weekly and monthly basis.

“Weeks of exam and revenue growth is starting to flatten as more of the country gets back to pre-Covid-19 levels,” says Evan Kestenbaum, co-founder and COO of GPN. “It’s encouraging to see 40% of those locations grew last week over last year in both exams and revenue. We’re aware of the increased number of Covid-19 cases as the cities are reducing precautions and will continue to evaluate the local impacts.”

» Industry data provided by GPN: gpntechnologies.com

PRACTICE RESOURCES

GPN is using its eyeTHRIVE business solutions channel (eyeTHRIVE.net ) to offer timely webinars and resources to the ECPs. The open-forum webinars feature some of the industry’s most successful O.D.s, practice management consultants, and business owners. eyeTHRIVE members are invited to attend live webinars, view recorded presentations, download useful tools, and participate in live Q&A sessions with industry pros.

GET WEEKLY INDUSTRY DATA TRACKING

Visit eyecarebusiness.com/optometric-business-tracker every week as we reveal the current, weekly real-time data on countrywide practice sales and exams data provided by GPN.