LIGHT MY FIRE
The lure of the grunge-infused-and-tech-soaked ‘90s (when the web was born) continued its reign in fashion on the Spring/Summer 2020 runways this fall with a parade of combat boots, poppin’ neon hues, and head-turning eyewear to suit.
Channeling the tour de force of those wild light-up sneakers also idolized in the ‘90s, Balenciaga sent its sleek, new LED Frame down the catwalk to much acclaim.
Part of the Summer 2020 collection from Kering Eyewear, the bold, rectangle-silhouette sunglass boasts thick, tapering temples—one of which contains a lightweight LED system that illuminates the frame’s Balenciaga logo. The moniker lights up when the temples are fully extended and turns off when they are closed, placed upside down for over five seconds, or tapped three times.
Paying homage to a line of light-up shoes and boots Balenciaga debuted in its Summer ‘19 runway show, the LED Frame also evokes a nod to science fiction and technology, to which the brand is committed to using in innovative ways.
3 must-know specs trends straight from the fashion front in Paris
SILMO Paris optical fair—held Sept. 27-30 at the Paris Nord Villepinte—served 35,888 professional visitors, including 56% foreign visitors, and 970 exhibitors.
Three unique trends EB spotted on the fair floor include:
TREND # 1
The Future of Retail is innovative, as evidenced at the first-ever 24-hour SILMO Hackathon, where five international teams were invited to imagine tomorrow’s retail world. The outlook? Imaginative, interactive, experiential retail innovations will engender success.
TREND # 2
Experimental Art Meets Eyewear. Lindberg channeled a bit of Santa Fe’s much-lauded experience art center, Meow Wolf, in an enclosed booth experience center that brought intense creativity and playful, fanciful moments together to elevate eyewear in the art world.
TREND # 3
“Facial Jewellery” from eyewear maker Mykita made its debut at SILMO—the Mykita Studio 11 is a sleek, simple steel band with precious metallic coating that can be worn across the face resting on the nose (see photo here), as a headband, or even neck jewelry. The futuristic accessory is priced at $275 retail, and is available in shiny silver, champagne gold, shiny graphite, and platinum (with a limited-edition run of 100 pieces).
Save the date for next year’s SILMO, scheduled Oct. 2-5, 2020.
en.silmoparis.com —ERINN MORGAN