September 2018

September 2018 View Digital Edition

September 2018 Issue

Features

  • WHO’S AFRAID OF THE BIG, BAD WEB?

    By Stephanie K. De Long

    ECPs say online competitors are their biggest concern—but fear not, as we break down the insider deets on 3 top Rx eyewear sites + deliver 10 brilliant tips for ECPs to thrive in today’s wildly competitive landscape

  • WELCOME TO LAS VEGAS

    By Eyecare Business

    VISIONARY.

  • THE WORKHORSE OF 2ND-PAIR SALES

    By Susan Tarrant

    5 surefire tips for increasing sales of occupational/computer eyewear, from an O.D.-and-optician duo that has mastered the process

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