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HOT LIST

Summer Sound Waves

Do you keep tunes on tap in your optical?

“We play music all day, every day,” says Mei Fleming, O.D., of Luminance Vision Optometry in Lafayette, CA. “Our ultimate goal is to create a fun environment and to inspire our customers to feel positive about their purchase decisions.”

Here, three ECPs share the fav songs they have cued for summer. —Kerri Ann Raimo

LUMINANCE VISION OPTOMETRY

Lafayette, CA

Mei Fleming, O.D.

“Riding Shotgun” —Kygo & Oliver Nelson featuring Bonnie McKee

“Dreamer” —Axwell & Ingrosso

“The Middle” —Zedd, Maren Morris, & Grey

“Anywhere” —Rita Ora

ROBERTS & BROWN OPTICIANS

Vancouver, BC, Canada

Sheena Taff

“Ray Bands” —B.o.B

10/10 Optics

New York, NY

Ruth Domber

Country music, Pink Martini, The Beatles’ classics, and soft jazz

“We have different choices depending on the energy needed for the day. We may change the playlist throughout the day to either calm things down or amp up the vibe!”

—RUTH DOMBER, 10/10 Optics

Creating a playlist also works to pinpoint a store-specific atmosphere.

For a full listen to all the ECP-submitted tracks, check out our playlist at the Eyecare Business YouTube page: bit.ly/2JgJlDV .