November 2014

November 2014

November 2014 Issue

Features

  • (In)conspicuous Consumption

    By ERINN MORGAN

    Revealing the realities of the new luxury market, its very particular consumer, and the new experience luxury retailers are delivering today

  • A PLAN FOR SUCCESS

    By SUSAN TARRANT

    Strategies for ensuring your edging equipment purchase pays off

  • High EXPECTATIONS

    Working with those who live in the lap of luxury means keeping up with the very latest trends in fashion—and business. This special section looks at who these consumers are and how to stay in the high-end game

  • Telling The Best Story

    By AMY SPIEZIO

    Whether an art-friendly enclave or a sleek and chic setting, writing your own story as an independent in the high end is filled with challenges and rewards

  • Four For Fall

    By AMY SPIEZIO

    The best of eyewear takes style a step further this season

  • Naughty OR Nice?

    By LINDSEY GETZ

    Don’t forget to remind customers and patients that eyewear and accessories make great holiday gifts

  • When You’re HOT, You’re HOT

    By KARLEN MCLEAN

    Thanks to savvy packaging and promoting, these practices sell AR like hotcakes

Departments