December 2014

December 2014 View Digital Edition

December 2014 Issue

Web Exclusives

Features

  • 10 Need–to-Know Retail Trends for 2015

    By TRAVIS J. REED

    Are you ready for the latest looks and likes of today’s consumers? Here’s a quick guide to what will make them tick next year

  • An Eye for TECHNOLOGY

    By ERINN MORGAN

    The incredible, expanding world of wearable technology, from the very latest on Google Glass’ optical partnerships and Rx programs to competitive emerging products

  • FUTURE FOCUS

    New technology, new techniques, and new ideas to help shape your business plans for 2015

  • Looking FORWARD

    By SUSAN TARRANT

    Lens manufacturers opine on future trends and technology, and how it will affect the way ECPs serve patients

  • Marriage PROPOSAL

    By BILL NOLAN AND TOM BREEN

    Medical optometry, do you take the modern optical to be your….

  • Frame Trends from Silmo Organic & TECHNO

    By AMY SPIEZIO

    The latest frame styles pull their inspiration from re-imaginings of nature and technology

  • Smart RESOLUTIONS

    By WILLIAM J. LYNOTT

    Taking steps to prepare for 2015 can make the New Year a profitable one

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