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Chase the Sun

Summer's over, but that shouldn't mean the end of sunwear sales

Total CoverageBy Joanne F. Schell

Over-Rx sunwear offers both sun protection and convenience for wearers

The Sun Still Rises

Timeless tips on selling sunwear

Sun Insights

This basic primer can help you pick the right sunlens for every patient

Sunny Side of the Street

Sunwear can bring in the extra dollars if you have the right visual merchandising. Design gurus serve up ways to pump up the volume.