May 2017

May 2017 View Digital Edition

May 2017 Issue

Features

  • GENERATION NOW

    By Model Photography By Jurgen Reisch
    Still Life Photography By David Kressler
    Model Shots Styled + Directed By Erinn Morgan
    Words + Still Life Shots Styled By Amy Spiezio
    Art Direction By William Pfaff
    Fitting Optician: Teddy Hamilton From Gogosha Optique
    Hair + Makeup By Prisca Wille
    Model: Eki Bronja/l.a. Models

  • THE CHANGING FACE OF MILLENNIALS

    By Barbara Thau

    As they grow older, this much-sought-after generation is shifting how they shop, and how they buy everything from eggs to eyewear

  • MILLENNIALS + YOU

    EB’s exclusive, second annual “Millennials + ECPs” focus group study specifically reveals how ECPs are approaching, reaching, and growing the finicky millennial market today

  • GEN Y IN FOCUS

    By Stephanie k. De long

    Three super-savvy ECPs talk about meeting (and exceeding) the Rx lens needs of millennials

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