July 2017

July 2017 View Digital Edition

July 2017 Issue

Features

  • TECHNOLOGY RULES

    Specs’ gorgeous new game-changing technology delivers high on form + function

  • THE TECH UPRISING

    By Barbara Thau

    It’s the heyday of the digital revolution—but is your practice on board? Here, ECPs divulge 10 tips for selling high-tech frames + lenses

  • FUTURE TECH: DEFINED

    By Susan Tarrant

    What will tomorrow’s spectacle lenses look like? What will they do? Innovators in the lens field weigh in on what the future may hold for lens tech

  • EXAMINING EQUIPMENT

    By Susan Tarrant

    Our exclusive Eyecare Business 2017 Equipment Focus Group Study intel reveals how ECPs are using—and planning for—their in-house labs

Departments